BRARBO signs agreement with açaí producers to promote family farming and sustainable development

With Mejuruá Project an investment will be realized to open a plant that will allow local communities to work on tropical fruit processing activities.

Closeup of fresh acai berry fruit bunch at farm in amazon

BRARBO, the controller of the Mejuruá forest conservation project, announced the signature of an agreement with the Baixo Riozinho Residents Association (Asmobri) to promote the production of açaí in a sustainable manner throughout the Baixo Riozinho territory and encourage family farming.

Mejuruá Project will invest in a property that can be used as a processing plant for açaí and other fruits from extractive forest management in the Amazon Rainforest.

In addition, the Mejuruá Project will also provide technical assistance to the plant in order to obtain authorizations to commercialize its production for the state, national and international markets.

The project will also work to facilitate the acquisition of production destined for national and international markets for the promotion and sale of products.

Mejuruá Project initiative has positive social and environmental impact

This initiative by the Mejuruá Project is part of a series of initiatives carried out over the last few years to actively contribute to nature conservation and biodiversity preservation and, at the same time, encourage economic activity in local communities.

Mejuruá Project comes at a key moment for activity in the region, as the only industrial plant that carried out this processing in the cities of Carauari, Jutaí and Juruá closed in 2023.

With this initiative, BRARBO wants to contribute to solving the problem of processing açaí and other fruits from extractive forest management in the Amazon Rainforest as a form of sustainable development in the context of generating employment and income from the Mejuruá Project.

Extractive products such as açaí are of great importance for food and income generation, and are options for sustainable development in the context of conservation of the Amazon Rainforest biome and its associated ecosystems.

Most of the native açaí managed in the region belongs to the Euterpe precatoria species, which has 80% more anthocyanins than that predominant in the state of Pará.

Knowing the Mejuruá Project

Mejuruà represents one of the most ambitious and sustainable initiatives for the conservation and valorization of the Amazon. With a long-term commitment, the project aims to conserve 903 thousand hectares of native forest through Sustainable Forest Management and Reduced Impact Logging (RIL) techniques, following strict FSC (Forest Stewardship Council) standards.

 

Carlo Cauti

The commitment by BR ARBO Gestão Florestal S.A. and GIBBI SRL to invest not only in the physical infrastructure but also in the necessary equipment and furnishings for the new school unit aligns perfectly with the goals of the Mejuruá project, which is distinguished by its comprehensive approach to creating positive environmental and social outcomes, and is anticipating social investments totalling some $40 million.

 

The partnership reflects a significant advancement in environmental education and conservation efforts in Amazonas, showcasing a model for sustainable development that could inspire similar initiatives globally.